Advertising - aspc

Mearns & Gill has worked with Aberdeen Solicitors Property Centre (aspc) for several years on numerous creative projects and advertising campaigns

This includes designing fresh advertising creative which is authentic to the aspc brand while getting across various messages to different audiences. As aspc help buyers, sellers and renters, there are a few different target audiences to reach. We work with aspc to ensure the advertising space booked is in the best possible location for these target audiences, and that the creative used grabs the attention of the reader or viewer.
 

Advertising - aspc

Over the past few years, the design team have worked to bring more charm and warmth to the aspc brand across their various promotional materials. This recently included the introduction of animals to the creative. 

Advertising - aspc

By including animals in a 2D animation style, the adverts are kept clean and simple while still bringing warmth and friendliness to the creative. The style also retains the bold look that aspc look to achieve with their advertising, to capture the attention of their audience and encourage them to find out more. 

Advertising - aspc

The animal creative has been pushed out across the various media channels that aspc utilises including outdoor, press and their new TV commercial.   

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